armani casa - salone del mobile 2022
Armani’s special "Armani/Casa" exhibition at the Milan-based industry event was divided into eight environments exploring various materials, textures and designs which serve as the primary sources of inspiration for their furniture collection.
We created nine animations for the exhibition, each one representing a section from the Armani display. The videos range from a room inspired by the Chinese zodiac year of the tiger to a sailing ship symbolising travel across cultures and time.
"Shy Studio was able to develop and translate our iconic design into an abstract and dreamy environment. Lights, textures, and materials create a unique experience that exalts our shapes and design"
Valerio Lo Mauro
Digital Producer, Giorgio Armani S.p.a.
credits:
production - pocko
direction - misha shyukin
design & animation - misha shyukin, jens mennicke.
© Shy.Studio 2023